Year founded:
Revenue Share

25% - 35%


Entain Partners Review

Data Points

Payment frequency:
Negative carryover:
Cookie duration:
30 days
Cookie overwritten:
Stats update frequency:
Minimum activity quota:

Pros & Cons

Rev Share and CPA plans available
Does not allow Sub-Affiliate
No negative carryover
Minimum Activity clause
Slow payments
Editor Review
Sergio Sierra
March 17, 2022

Entain Partners
If you are looking for a competitive business partnership, concerned with building a lasting relationship with all affiliates and media partners and allowing you to generate high and unlimited profits. Then take a look at Entain Partners.

Entain Partners is the affiliate program of Entain plc, a multinational sports betting and gaming group. Incorporated in the Isle of Man, its shares are traded on the Main Market of the London Stock Exchange.
Entain owns some of the gaming industry's leading brands, including sports betting brands Ladbrokes, bwin, Coral, and Sportingbet, as well as gaming brands such as Gala, partypoker, PartyCasino, and Foxy Bingo.

This affiliate program promotes 13 online casino and sports betting brands, which attract large numbers of players. The affiliate can promote all brands or combinations of brands through one account at the same time.

The program is licensed by the Gibraltar government. It offers up to 35% of Revenue Share. In addition, affiliates are eligible for CPA plans. It has no negative carryover, which means that if in a calendar month the affiliate's account balance is negative, it is not carried over to the next month, but starts at zero.

Entain Partners provides the affiliate with a large selection of creatives in various sizes and languages ​​available in the marketing resources section so that the affiliate can choose the one that best suits their visitors and drive sales.

Affiliates have detailed statistics and reports that tell them what they have earned, what is due, and when it will be paid. The program also has a customer support team that is available 24/7.

It is worth mentioning, as a disadvantage of this program, that it has a minimum activity clause. Affiliates who do not refer new depositing players within 180 days will have their commission rates reduced to a base rate until more players become available.

Brands Summary
Entain Partners is an official affiliate program of multiple brands. It represents 5 sports betting-led brands: bwin, Sportingbet, Betboo, Gamebookers and Vistabet. In addition, it markets the following gaming brands: PartyCasino, partypoker, Foxy Bingo, Foxy Games, Gioco Digitale, Cheeky Bingo, and Casino Club.

They offer a wide range of mobile-compatible games and sports betting. The games have been designed by top-tier providers, including Entain, 1X2 Network, GamesOS, Evolution, IGT, OpenBet, Bettorlogic, Williams Interactive, NetEnt, Microgaming, SG Gaming, Realistic Games, SG Digital, edict egaming, Yggdrasil, iSoftBet, NextGen Gaming, Play n’ GO, Blueprint Gaming, and many more.

At these sites, players have access to the most attractive promotions in the industry, from sign-up offers to bonuses, free bets, and spins.

Commission Details
Entain Partners operates a tiered revenue share commission scheme, whereby the affiliates earn a percentage of the monthly revenue generated by the players they refer.

The revenue share structure is as follows:
From 1 to 25 sign-ups = 25 %
From 26 to 100 sign-ups = 30 %
From 101 to 300 sign-ups = 32 %
+300 sign-ups = 35 %

Commissions are calculated based on the earnings of the players referred by the affiliate during a calendar month.

CPA plans are available on request; the affiliate must negotiate them with the operator. The affiliate program does not offer hybrid plans.

Carryover Policy
Entain Partners has no negative carryover, which means that any negative balance will not be considered in the calculation of the commission owed to the affiliate.

Payment Details
Payments are made within 10 to 15 business days of the following month. Affiliates can withdraw their earnings using the following methods: Bank Transfer, Neteller, Skrill, and Ecopayz. All payments are calculated and transferred only in euros.

The minimum threshold for the payment of commissions is 100 pounds sterling. If this amount is not reached in a calendar month, the amount of the commissions will be withheld and transferred to the following calendar month or the following until the minimum threshold is reached.
The Company reserves the right to terminate the Affiliate's account if the minimum threshold is not reached for 12 consecutive months.

If you have any questions or requests, you may contact an Affiliate Manager.