Income Access
Year founded:
Revenue Share

20% - 35%


The Pools Affiliates Review

Affiliate program

The Pools Affiliates


The Pools

Game Types

All, Casino, Casino - Live Dealer, Lottery, Poker, Sportsbook


Income Access

Terms & Conditions




The Football Pools Limited



Pros & Cons

CPA Deals available
No sub-affiliate plan
Multi-tiered commissions
The brand is not famous
No Negative Carryover policy
Editor Review
Alex Martin
October 3, 2022

The Pools Affiliates is the affiliate program for The Pools Casino. This affiliate platform offers an excellent opportunity for webmasters to promote multiple betting products that could attract new players from all around the world.

With commission rates starting at 20% and going up to 35% on revenue shares per month, the partners can earn a substantial income from their referrals.

The no-negative carryover policy is another significant benefit for the members. This policy ensures that any negative balances in the marketer’s account do not move over to the next month, providing a fresh start each month.

Additionally, The Pools Affiliates has flexible alternative models, including CPA deals, that the publishers can negotiate with the managers to suit their needs and aspirations.

It is essential to note that The Pools Affiliates does not offer sub-affiliate commissions, which means that the advertisers cannot earn additional profits by promoting the affiliate site.

When it comes to The Pools Casino is an online betting website that offers a good variety of betting options, including slots, virtual sports, live sports events, live dealer games, and more. The casino is easily accessible from any device, including phones and tablets, without requiring the download of additional apps.

This accessibility ensures that the players can enjoy their favorite games from anywhere at any time.

Commission Details

The Pools Affiliates has a commission structure that rewards the webmasters based on the number of first-time depositors that they bring to the casino each month. The plan is active for all the registered marketers, with the following rates:

From 0 to 5 first-time depositors = 20% on revenue shares

From 6 to 20 first-time depositors =25% on revenue shares

From 21 to 50 first-time depositors = 30% on revenue shares

From 51 or more first-time depositors = 35% on revenue shares

Carryover Policy

A significant advantage of The Pools Affiliates is its no-negative carryover policy. This policy ensures that any harmful amounts in the affiliate's account do not roll over to the next month.

However, it is essential to note that The Pools Affiliates has a high-roller rule that transfers any figures exceeding £10,000 to the following billing periods. Any balances below that amount are erased from the affiliate system at the start of the reporting period.


In addition to its standard commission structure, The Pools Affiliates offers CPA (Cost Per Acquisition) deals, which provide the webmasters with a fixed payment for each new depositor that they refer to the casino.

This payout is agreed upon in advance and is not based on revenue shares. This model allows marketers to have more control over their earnings and allows them to have a predictable income stream.

To seize this model, the partners can request it through email. The terms and conditions of the deal are negotiable.


At the moment, The Pools Affiliates does not have a sub-affiliates model available for the webmasters that join it.

The absence of this plan signifies that the partners cannot earn additional compensation for promoting the affiliate platform.

While sub-affiliate commissions may not be available for you, there are still other schemes that may help you maximize your monthly income without making much of an effort.

Game Types

The Pools Casino offers the players a diverse range of betting options, including not just traditional casino games but also sports events, virtual sports, and e-sports. This wide range of alternatives makes sure that the players can find a product that suits their interests and preferences.

The site also regularly adds new features and offers, providing users with exciting and fresh opportunities to win big. Moreover, The Pools Casino is easily accessible from phones and tablets, permitting the customers to enjoy their favorite games on the go.

The bettors can enter the website directly from any internet browser without needing to download additional apps.

Excluded Countries

Currently, the players from the United States of America and its territories, the Netherlands, Australia, Turkey, Nigeria, Norway, Portugal, Hong Kong, France, Israel, Austria, Belgium, Japan, Serbia, Switzerland, UAE, Canada, Cyprus, and China cannot access The Pools Casino.

Target Market

The Pools Casino focuses on the players that reside within the borders of the United Kingdom and Ireland.


The Pools Casino can be viewed by the users in English only. The implementation of new languages is still in development.


The Pools Casino is an online casino that was established by The Football Pools Limited, and it has been licensed and regulated by the Great Britain Gambling Commission.

Payment Details

The Pools Affiliates process the payouts for the webmasters through Bank Wire Transfers and PayPal. To be eligible for a withdrawal, you must reach the minimum threshold of £100 in earned commissions.

The Pools Affiliates aims to send the payments by the 15th day of every calendar month.