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Blog
April 22, 2025
Investing and fundraising in affiliates & publishers
Is there a marketplace for affiliates to find investors? What about investors that want to invest in affiliate marketers? We at least know what th [...]
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April 2, 2025
Positioning for Affiliate Sites
I’ve been studying positioning in marketing for quite some time. My first exposure to it was learning about April Dunford and her book, Obviously [...]
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March 27, 2025
Are 100% Bonuses Enough to Get Players’ Attention in Canada?
Canada is a fast-growing market, and competition is fierce. One of the main ways casinos try to get a leg up is bonuses, but most come in the form of a [...]
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March 26, 2025
Marketing in iGaming 2025
For decades, affiliate marketing was very easy but now the marketing part is becoming tougher. I’m writing this newsletter and while you’ [...]
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March 11, 2025
A Year in Review: iGaming Affiliate Marketing in 2024 with John Wright...
In this exclusive LinkedIn live session, John Wright, the Co-Founder of StatsDrone, and Magda Klimko-Aydin, Chief Marketing Officer at Ace Alliance, tal [...]
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March 5, 2025
Data privacy in affiliate marketing
“Hey John and Darrell, thanks for taking the time to meet with us. The reason why we wanted to meet you two is because we wanted to know how good [...]
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