Welcome to our affiliate interview series. If you want to be featured in our blog then fill out this form. 

William Armitage is an angel investor and is the co-founder of BestOdds.com. In this talk, Will discusses the important of brand building and how affiliates should approach their websites for delivering as much value to your users as possible. 

If you're a betting affiliate, you can learn more about our sports betting affiliate guide here. 

Where to listen