Meet Craig Campbell who's an all-star SEO and someone I've been following for many years. Craig has inspired me to get into producing YouTube videos and helped push me towards getting into podcasting. I've watched Craig Campbell's profile and reputation take off as he spent more time producing videos. 

In this episode I ask him about a wide range of topics but it really comes to video for SEO and taking advantage of YouTube. Why is YouTube such an easy channel to master? Simply put, not everyone is willing to get uncomfortable making their first videos and that will stop many from getting started. 

Craig also talks about the power of mastermind groups and he runs one himself.